
Use generative AI to elevate your content creation
Writing content for your website, landing pages, social media captions and other marketing materials can be a real challenge, especially when you’re a small business owner. You might be time-poor, ha…

Unlocking the power of social media for business
Want to shift from reactive to proactive on social media and get results for your business? In this topic, written by Laura Prael, you’ll learn about the key elements for crafting an effective social…

Search engine optimisation fundamentals
Do you wish that you understood more about how websites become visible in organic search engines and how you can help your website to show up?

Design a digital marketing strategy in 2023
In this topic written by Laura Prael, you will learn about how to create a well-rounded digital marketing strategy to set your business up for success in 2023.

Influencer marketing for business
In this topic, written by Justine Estigoy, Editorial Manager at Pinterest, you will learn how to navigate the world of influencer marketing.

Design a digital marketing strategy in 2022
In this topic written by Laura Prael, you will learn about how to create a well-rounded digital marketing strategy to set your business up for success in 2022.

How to leverage the Facebook algorithm for success
In this topic, we’ll uncover the secrets behind the Facebook algorithm and reveal strategies that you can use straight away to help your content be seen by more customers, more often.

How to leverage the Instagram Algorithm for success
In this topic, we’ll uncover the secrets behind the Instagram algorithm and reveal strategies that you can use straight away to help your page content be seen by more customers, more often.

Introduction to social media
In this topic, you will learn about the ways in which you can set up your business on social media to promote and grow your business.